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Introduction: Celebrating a Toronto Landmark – "C'est What?"

C'est What, established in 1988, is positioned not just as one of Toronto's most beloved pubs but as a vital slice of the city's cultural fabric. Located in the heart of the city's downtown core, this venue embodies Toronto's character—vibrant, inclusive, and innovative. This article will take a deep dive into the fascinating world of C'est What.

The inception of C'est What

C'est What boasts a deep-rooted history and an impressive beer selection. Founded on the premise of supplying Toronto with fine craft from local, independent brewers, it has stayed loyal to this guiding principle. The establishment doesn't serve any brand affiliated with the global beer giants, displaying a commitment to Toronto-based production and the city's economic vitality.

The Atmosphere

Part of C'est What's charm lies in its historic ambiance. Set in a landmark building, this venerable pub's stone walls, fireplaces, and low arches exude an old-world feel. Combined with a sense of comfort akin to visiting an old friend's living room, it's a perfect setting for an intimate night out, casual get-togethers, or gatherings before hitting the vibrant Toronto nightlife.

Food and Drink Diversity: A Reflection of Toronto's Cultural Melting Pot

Just as Toronto is renowned for its multicultural fabric, C'est What reflects this diversity in its food and drink offerings. With a beer selection that includes an impressive variety of local craft brews, stouts, lagers, ales and ciders, it is a true slice of Toronto's dynamic beer landscape. Their cuisine offers hearty pub favorites alongside dishes infused with international flavors – a nod to the city's varied gastronomic influences.

Love for Local Talent: A spot for Toronto's Music Scene

C'est What doesn't just represent Toronto's love for local brews, but also its blossoming music scene. The venue plays host to a range of artists, serving as springboard stage for budding musicians and poets. Many nights are filled to the brim with tunes from jazz, folk, blues to rock, perpetuating the city's reputation as an entertainment capital.

Environmental Responsibility: Green Initiatives

C'est What carries the spirit of Toronto's commitment to a sustainable future. The venue engages in environmental initiatives such as its beer cooling system that saves significant electricity. In line with the City of Toronto's Green Energy Act, the venue has become a champion of energy conservation in order to protect the city's environment.

C'est What in the Time of COVID-19

During the COVID-19 pandemic, C'est What has demonstrated resilience, mirroring that of the city of Toronto itself. Adapting to the new norm, they launched brew-to-go pickup and local delivery. They continue to emphasize their focus on community, customer safety, and robust entertainment options - pivoting to virtual events and performances.

Conclusion: The Legacy Continues

C'est What is more than just a downtown Toronto pub - it's a testament to the city's spirit of camaraderie, resilience, diversity, and innovation. As Toronto forges a promising future, C'est What is sure to continue to serve as a thriving taste of the city's unique identity. Bringing people together through good food, excellent drinks, and unforgettable performances, it continues to be an iconic landmark in the heart of the city. Whether you're a long-time local or a first-time visitor, a visit to “C'est What?”, is indeed an authentic encounter with Toronto's rich urban tapestry.